Bargain grocer Aldi seizes the moment and expands with consumers hurting

The discount grocery chain Aldi is expanding rapidly and plans to open more than 180 U.S. stores this year as more Americans skip nights out at restaurants and cook at home due to anxiety over the nation’s economy

The discount grocery chain Aldi is expanding rapidly and plans to open more than 180 U.S. stores this year as more Americans skip nights out at restaurants and cook at home due to anxiety over the nation’s economy.

The chain, with U.S. operations based outside of Chicago, went on an expansion tear soon after inflation began to spike in 2021 and opened a record number of new stores last year.

Food inflation has slowed, but it was still up 2.4% last year, according to U.S. data, and has soared about 25% since the pandemic. On Tuesday, the U.S. Labor Department said that grocery prices jumped 0.7% in December from the previous month, and that price hikes accelerated faster in 2025 than they had in the previous two years.

Aldi has sought to snap up market share as more families trade down, meaning they are changing where they shop to cut costs.

Americans are dropping trusted name brands for cheaper store-brands and swapping out the places they’ve shopped for years in favor of discount or thrift stores. It’s been a boon for national bargain stores chains like Dollar General and Dollar Tree.

That shift ha