CUPERTINO, Calif. — Apple’s newest line-up of iPhones will boast muchbetter cams, faster processors, and a longer longlasting battery — all at the exactsame costs as last year’s designs, regardlessof inflationary pressure that hasactually driven up the expense of numerous other daily products.
That prices choice, exposed Wednesday throughout Apple’s veryfirst in-person item occasion in 3 years, came as a moderate surprise. Many experts anticipated Apple would ask its devout fans to pay as much as 15% more to aid balancedout increasing expenses for numerous elements.
The hoopla surrounding Apple’s brand-new iPhone 14 designs is part of a post-Labor Day routine the business has staged yearly for more than a years. Wednesday’s occasion was held on the business’s Cupertino, California, school at a theater called after business co-founder Steve Jobs. After Apple CEO Tim Cook walked out on phase, most of the occasion consisted of pre-recorded video discussion that the business developed throughout previous occasions staged throughout the pandemic.
For anumberof years, Apple’s brand-new iPhones have mainly included incremental upgrades to videocameras and battery life, and this year’s designs were no exception. Pricing for the requirement iPhone 14 will start at $799; the luxurious iPhone 14 Pro Max will start at $1099.
Among the mostcurrent enhancements is a 48-megapixel cam in the Pro and Pro Max designs that the business stated will produce specifically crisp photos. The iPhone 13 variations of the Pro and Pro Max have 12-megapixel cams. This year’s high-end designs will likewise have always-on shows that stay lit even when the gadget is