She co-invented U.S. Patent 20240296838, “Machine Learning Model Updating” — which reflects her expertise in applying cutting-edge generative AI techniques to solve complex real-world challenges.
SCOTCH PLAINS, NJ, August 12, 2025 /24-7PressRelease/ — Heather Spetalnick has been selected for inclusion in Marquis Who’s Who. As in all Marquis Who’s Who biographical volumes, individuals profiled are selected on the basis of current reference value. Factors such as position, noteworthy accomplishments, visibility, and prominence in a field are all taken into account during the selection process.
Spetalnick has built a successful career in the technology sector and currently serves as a Principal Technical Program Manager at Amazon, where she leads cross-functional initiatives for Prime Video. Promoted to Principal in 2024, she has played a key role in delivering next-generation search and co-viewing experiences by leveraging AI, large language models, and advanced machine learning. Among her accomplishments, she led efforts that improved Prime Video search relevance by 40%, delivered major UX redesigns, and helped launch Amazon’s Watch Party feature — enhancing how millions of customers interact with content.
Spetalnick began her Amazon journey in 2019, advancing quickly through multiple roles. Prior to her time in Prime Video, Spetalnick worked for Alexa AI. There, she defined privacy and security strategy at scale and led the development of privacy-by-design solutions for natural language systems. She also co-invented a patent during this time — U.S. Patent 20240296838, “Machine Learning Model Updating” — which reflects her expertise in applying cutting-edge generati