How to Spark—and Steer—Disruptive Innovation

How to Spark—and Steer—Disruptive Innovation

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Innovation

An HBR Executive Masterclass with Scott D. Anthony. by HBR Editors

October 8, 2025

Summary.   

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Disruption doesn’t wait for permission. It sneaks in quietly—through small experiments, new models, or easily dismissed ideas—and reshapes entire industries before most take notice. When a market starts to shift, many leaders hesitate. They watch, they analyze, they wait for clarity. But by the time it’s clear what to do, it’s often too late.

Read more on Innovation or related topics Business history, Organizational culture, Organizational development, Product management, Change management, Competitive strategy, Corporate strategy and Customer strategy

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Read more on Innovation or related topics Business history, Organizational culture, Organizational development, Product management, Change management, Competitive strategy, Corporate strategy and Customer strategy

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