Strategy
The HBR Executive Playbook on how to move your AI strategy from experimentation to ROI. by Ania W. Masinter
November 19, 2025

Rose Wong
Summary.
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In the wake of ChatGPT’s launch three years ago, executives are under pressure from their boards and investors to have a clear AI strategy that will keep them from falling behind peers—and that will actually yield ROI.
Read more on Strategy or related topics AI and machine learning, Innovation, Customer-centricity, Corporate strategy and Generative AI
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Read more on Strategy or related topics AI and machine learning, Innovation, Customer-centricity, Corporate strategy and Generative AI
