Love for renowned Midwestern pizza brandname leads to 25-unit franchise contract in Northern Africa and Middle East
Cairo (RestaurantNews.com) Happy Joe’s Pizza & Ice Cream justrecently commemorated the opening of its latest Egyptian area in the SODIC shopping district of Giza.
The popular Midwestern pizza brandname would appear like a odd fit near a city more carefully associated with sand and pyramids than cornfields and silos, however Happy Joe’s hasactually made itself right at house in Egypt. The SODIC place is the brandname’s 2nd diningestablishment in the nation and is rapidly endingupbeing a go-to location for conference indulgent pizza yearnings.
Led by President of Happy Joe’s Restaurants LLC Ahmed El Batran, the franchise partner group is looking to make Happy Joe’s a home name throughout Egypt priorto taking on Northern Africa and the Middle East. The group’s initially area opened to big excitement in the Cairo suburbanarea of Roxy earlier this year, while the 2nd opened earlier this month and is still hosting grand opening celebrations throughout July.
“Thanks to its special pizzas and distinctive family-friendly environment, Happy Joe’s is an renowned brandname for lotsof throughout the United States,” stated Ahmed El Batran. “The exactsame holds real for numerous young grownups in Egypt. My sibling and I keepinmind delightingin lotsof meals with goodfriends at Happy Joe’s and are happy to return the brandname back to Egypt and spread that exactsame psychological connection throughout the area.”
Ahmed has fond memories of the brandname since his dad, Mohamed Magdy El Batran, and his uncles were formerly Happy Joe’s franchisees in the 1980s and 1990s. The group grew the brandname throughout the nation, however it ultimately left Egypt over a years earlier.
A University of Michigan graduate, Ahmed endedupbeing reacquainted with Happy Joe’s throughout his time invested takingatrip the Midwest as a trainee. Now, with the aid of his dad and sis, Zeina, Ahmed strategies on taking the brandname to the next level worldwide with places throughout Bahrain, Egypt, Jordan, Kuwait, Oman, Qatar, Saudi Arabia, Abu Dhabi and Dubai. The SODIC place is currently tracking 300% greater visitor traffic than a U.S. shop on equivalent orders over a one-week duration, proving that Egyptians love Happy Joe’s.
“The need for our pizza and dine-in experience hasactually been even muchbetter than we preparedfor, so there’s no doubt that we’re well on our method to making Happy Joe’s the go-to pizza location in the area,” Ahmed El Batran stated.
The family-owned franchise group strategies on opening extra places throughout Cairo – consistingof in Mall of Arabia, Mall of Egypt, 26th of July, Egyptian Shooting Club – 6th October – priorto summerseason of2024 Happy Joe’s is arranged to open in Lotus, a residentialarea of New Cairo, this fall, with the objective t