Pop Mart taps into art, toy culture

Mr Moon stated Pop Mart means to develop up to 20 retail outlets and pop-up stores in Thailand over the next 5 years. Pop Mart, a character-based homeentertainment business recognized for its secret blind boxes, has ventured into the Thai market to tap the prospering art and toy culture. Justin Moon, president of Pop Mart International, stated the business justrecently opened its veryfirst shop in Thailand, spanning 169 square metres at CentralWorld shoppingcenter. The business is a joint endeavor inbetween Pop Mart from China and Minor Lifestyle, a system under Minor International Plc, one of the world’s biggest hospitality, diningestablishment and wayoflife business. The business has enthusiastic strategies for growth, with a 2nd branch slated to open by year-end, Mr Moon stated. Over the next 5 years, Mr Moon stated Pop Mart plans to develop up to 20 retail outlets and pop-up stores, accompanied by around 50 Pop Mart Roboshop vending devices, tactically put throughout Thailand. He stated the business picked Thailand for growth since sales were rising on platforms such as Shopee and Lazad
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