They match every French restaurant like a petit café after a meal: Glasses from Duralex haveactually cult status in France and are extremely popular worldwide. Nevertheless, after anumberof tough years, the French glass maker was on the brink of collapse. High energy costs and decreasing sales pressed the business to the edge of insolvency. After numerous takeovers and personalbankruptcy procedures, the laborforce took charge of Duralex by founding a cooperative, maintaining all tasks—and protecting the business’s future.
Hailed by the New York Times as one of the finest drinking glasses in the world, Duralex items are takingpleasurein fantastic appeal worldwide. Indiana Jones utilized them to beverage his scotch and James Bond handled to catch a scorpion with a Duralex glass after clearing it.
But the story of these renowned tumblers with the round belly starts much earlier in the heart of France. In 1945, Duralex was established in La Chapelle-Saint-Mesmin, a residentialarea of Orléans. Since then, glasses haveactually been produced here utilizing a unique, patented procedure and offered all over the world.
Iconic Glasses Made in France
Few drinking glasses can claim to be as tough and renowned as this one. In France, there is barely any individual who has not intoxicated out of a Duralex glass at some point. Even in school, kids findout about the homes of these glasses, which can be dropped and yet will not break. For numerous, Duralex glasses are not just practical, however likewise part of their cumulative memory. The number in the glass bottom, an sign of the production mold, endedupbeing a videogame for generations of schoolchildren: whoever hadactually the greatest number hadactually to bring the water for the others.
Long-Standing Company Under Pressure
However, the strength of its glasses cannot be deduced from the financial strength of the business. Duralex is not the just enduring business that hasactually come under financial pressure in current