Donald Trump has leaned into his unofficial role as the “ crypto president ” in ways that can both help the crypto industry and enrich himself and his family.
Once a skeptic of cryptocurrencies, Trump has made a complete reversal and embraced digital currencies in a way no other elected official has done. He’s promised to enact crypto-friendly policies and make the U.S. “the world capital” of digital assets.
He’s also attached the Trump name to a crypto token and other crypto-themed products. The cryptocurrency industry, which spent heavily to help Trump win last year’s election, has expressed mixed feelings about some of his crypto ventures.
Critics have said the ventures are ripe for abuse by people seeking Trump’s influence. Trump put his investments and assets in a trust managed by his children and has pledged not to play any role in managing his companies while president.
Here’s a by-the-numbers look at Trump’s crypto ties:
That’s how much a watch company is charging for a new “Crypto President Tourbillon” watch from the Trump-themed online watch store, which pays a licensing fee for using the Trump name. Trump has a long history of melding his political and business interests. He first promoted Trump watches in September of last year. The online store has recently started selling crypto-themed watches at various price levels.
The gettrumpwatches.com website says only 10 “Crypto President Tourbillon” watches will be made, and payments are only accepted in bitcoin. For their $100,000, buyers receive a watch with 229 “bitcoin orange sapphires” and a signed letter of authenticity from Trump.
“The Crypto President Tourbillon isn’t just a watch—it’s a declaration. Of wealth. Of power. Of vision,” the website says.
That’s roughly how much market cap, or overall value, of the president’s meme coin has been erased since it peaked a