McDonald’s is extending its $5 worth meal upuntil December at most U.S. shops, and the business’s competitors are mostlikely to follow
ByDEE-ANN DURBIN AP service author
September 12, 2024, 10: 47 AM
McDonald’s is extending its $5 worth meal upuntil December at most U.S. shops, a relocation that competitors are mostlikely to follow.
McDonald’s presented the offer in June after a frustrating veryfirst quarter that saw less U.S. gosto and lower costs per order, especially from consumers earning less than $45,000 per year. The $5 Meal Deal consistsof a McDouble hamburger or McChicken sandwich, little frenchfries, a four-piece Chicken McNuggets and a little beverage.
It’s the 2nd time McDonald’s hasactually extended the offer, which was initially just to last a month.
“Together with our franchisees, we’re devoted to keeping our rates as costeffective as possible,” McDonald’s U.S. President Joe Erlinger stated Thursday.
As grocery rate inflation has slowed, more individuals are picking to consume at home. U.S. diningestablishment sales were up somewhat in July, according to the U.S. Census Bureau. But that was mostly because of greater menu costs. Adjusted for inflation, diningestablishment sales fell 0.7% from July 2023, according to the National Restaurant Association.
Rivals like Burger King rapidly followed McDonald’s with their own $5 meal offers. Burger King justrecently exte