About 6 months after revealing the Creativity Program, TikTok is formally ending its initial $2 billion Creator Fund.
Multiple outlets have reported on TikTok’s prepares to retire the three-year-old Creator Fund, though at the time of this composing, the ByteDance-owned app hadn’t acknowledged the news with a official release or social post.
In any occasion, the verysame sources have pointed to a Saturday, December 16th end for the Creator Fund. First revealed back in July of 2020, this fund was atfirst billed as a assistance resource through which TikTok diehards might “realize extra profits” for their on-platform “care and commitment.”
TikTok developers who satisfied particular requirements were eligible to use for a share of the Creator Fund, which began with a relatively modest $200 million before increasing into the atfirst keptinmind $2 billion variety. Of course, the extremely questionable TikTok, which was at the time of the fund’s rollout dealingwith the precise possibility of a stateside restriction, intended to bringin brand-new developers (and keep existing developers onboard) by doling out the included capital.
But it wasn’t long inthepast anumberof aspects, TikTok’s numerous users and views amongst them, drove the fund’s average per-view settlement down to a little level. In February of this year, when YouTube Shorts executed a brand-new revenue-sharing design, the Creator Fund reporte