(RestaurantNews.com) National Franchise Sales (NFS), the nation’s leading M&A advisory firm for franchise and independent chains, is proud to announce the promotion of Caitlyn Willett to Operating Principal.
A strategic leader within the organization, Willett has played a key role in overseeing company-wide operations while driving initiatives that strengthen brand positioning, marketing strategy, and organizational effectiveness. Since joining NFS in 2022, she has grown into a dynamic leader focused on internal systems optimization, cross-functional collaboration, and operational scale bridging execution and vision by guiding daily workflows, managing infrastructure, and enhancing the firm’s visibility in the franchise M&A space.
In addition to operations, Willett has helped shape the firm’s brand development efforts by elevating its marketing and digital presence, producing high-impact internal resources, launching knowledge-sharing platforms, and supporting visibility at major franchise conferences. Known for her attention to detail and ability to drive progress across departments, she is regarded as a trusted advisor to leadership and a catalyst for the firm’s continued growth